Strategic Plan, Part 1: External Environmental Scan Grading GuideSTR/581 Version 12Strategic Planning and ImplementationCopyrightCopyright © 2017 by University of Phoenix. All rights reserved.University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries.Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation.Edited in accordance with University of Phoenix® editorial standards and practices.Individual Assignment: Strategic Plan, Part 1: External Environmental ScanPurpose of AssignmentThe final strategic plan is due in Week 6, but it begins with Part 1 in Week 2. Students begin by working on an environmental scan which allows students to dig into the environments of the company selected.  Resources RequiredSelected CompanyGrading Guide Content Met Partially Met Not Met Comments: The paper uses an organization according to the following: Current employer Most recent or former employer Place of business that you have patronized or have been familiar with over a long period of time. The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future. . The paper includes a determination of how to create value and sustain competitive advantage through environmental scanning strategy. The paper includes an evaluation of the company’s external environment. The paper includes an assessment of the company’s general environment. The paper includes an evaluation of the organization’s industry operating environment. The paper is 1,050 words in length. Total Available Total Earned 85 #/85 Writing Guidelines Met Partially Met Not Met Comments: Organization The tone is appropriate to the content and assignment. The introduction provides a sufficient background on the topic and previews major points. Paragraph transitions are present, logical, and maintain the flow throughout the paper. The conclusion is logical, flows from the body of the paper, and reviews the major points. Mechanics The paper—including tables and graphs, headings, title page, and reference page—is consistent with APA formatting guidelines and meets course-level requirements. Intellectual property is recognized with in-text citations and a reference page. Sentences are complete, clear, and concise. Rules of grammar and usage are followed including spelling and punctuation. Total Available Total Earned 35 #/35 Assignment Total # 120 #/120 Additional comments: