The result of the appeal such argument present endows the writer with authority in his presentation.From the book, it is easy to point a few steps that the author has identified as the paramount process of ensuring effective arguments. First, the author suggests that there is a need to identify the weaknesses and the strengths of the argument. This should be further narrowed to specific weaknesses and strengths that are much more relevant to the argument. The writer is expected to take time to think of ideas that may support the position that they had identified.In the book, the author has tried to explain in details what narrative argument is and what entails the development of such argument. The author point that. a narrative argument is the argument which is developed through telling a story or a narrative. Narrative argument has been misconstrued to mean the same as a conventional argument. However this is not usually the case. Conventional arguments usually lack enough fact and figures that would work towards validating their position. This is in contrast with the narrative argument that always rely on the story itself it to justify and validate the position that one takes. The main objective of narrative argument according to the author is to ensure that the writer exploits the characterization of the story as presented by the writer so as to develop a justification that can be used as a support to the argument they are fronting. The same acumen by the writer of identifying the quality of the characters may be extended to the plot of the story. A plot of a story has certain sequence through which a story progress. Usually, arguments are always presented in a certain sequence. It is this attribute of arguments that may allow the writer to borrow a flow of a plot to ensure that they use such story to justify